An Amplitude alternative that tells you what to fix, then checks it.
Amplitude is a deep product analytics platform with experiments and replay. Trace is for teams without an analyst: it ranks what frustrates visitors, hands the fix to your coding agent, and judges every release, without cookies.
Keep Amplitude if you need
- Behavioural cohorts and analysis across many teams
- Experimentation and governance at enterprise scale
- An analyst who builds and reads charts every day
Choose Trace if you want
- Useful results from one tag, with no tracking plan to maintain
- Errors and frustration next to your funnels
- Open source, self-hostable, and hosted in the EU
Side by side
| Amplitude | Trace | |
|---|---|---|
| Who it is for | Product and data teams with analysts | Small product teams with developers |
| Capture | SDKs and autocapture | One tag |
| Frustration | Rage and dead clicks, opt-in | Rage and dead clicks, always on |
| Browser errors | Only errors right after a click | Exceptions and failed requests, with visits broken |
| Cookies | By default | None by default |
| Did it work? | Through an experiment you set up | A verdict 14 days after each release, no setup |
| Self-host | No | Yes, open source |
Amplitude details from its public documentation, checked 29 October 2026. Spot something out of date? Tell us.
Moving from Amplitude: what maps to what
Keep the events that mark your goals. The tag captures the rest.
| In Amplitude | In Trace |
|---|---|
amplitude.track() | trace.track() |
| Funnel and retention charts | Funnels and retention in trace.json |
| User ID | trace.identify() with a hash |
| Experiments | No equivalent. A verdict per release instead. |
Run them side by side for a month
Add the Trace tag next to Amplitude. It adds 8.4 KB and does its work when the browser is idle.
Compare Trace's ranked problems with the drop-offs in your Amplitude funnels. Ship one fix.
Read the verdict on what you shipped. Keep what still earns its place.
Questions from Amplitude users
Is Trace as deep as Amplitude?
No. It answers fewer questions, and answers them without someone building charts.
Can we keep Amplitude?
Yes. Run both; Trace adds 8.4 KB.
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